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01/07/2015 News

First Steps in the Streets project gave its 13th report cards.


1.5 million children educated in road safety in 13 years.

‘First Steps in the Streets’, Turkey's longest-running road safety project, was established 13 years ago. 1,545,000 students in 41 cities have graduated from this project which, a survey reveals, 98% of educators found useful.

The road safety project ‘First Steps in the Streets’, which aims to help children be aware of the risks and threats in traffic and develop safe behaviour, is 13 years old. Turkey's longest-running corporate social responsibility project, it is supported by Renault, the Ministry of Education, Total Oil Turkey, and the association for the prevention of traffic accidents. At the end of 2014-2015 education period, 1,545,000 students had benefited from the project, which is run in the 41 riskiest cities in terms of road safety.